The law is our tool of choice. Advocacy is what we do.



Advocates for the Future is a legal NGO that harnesses the power of the law to advocate for people and planet. Our mission is to advocate for the Future - for our own Future, our children's Future, and for the Future of generations to come.


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We're taking action against the biggest port of Europe

Ports are hubs in the global transportation chains for fossil fuels. They facilitate essential infrastructure for the fossil industry, such as bunker facilities, refineries, storage and transshipment terminals, pipelines for

transportation, power plants, petrochemical industries, etc. 


To meet the Paris goals, port authorities need to develop a concrete and unambiguous pathway to net-zero emissions. That's why we've started a campaign against the Port of Rotterdam Authority, which is responsible for the largest port in Europe: the port of Rotterdam.


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   We're calling upon the Rotterdam Port
Authority to come-up with a robust
climate plan

Maikel van Wissen in Trouw

Advocates for the Future's founder, Maikel van Wissen, was interviewed by Dutch newspaper Trouw about our campaign against the Port of Rotterdam Authority.


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Legal win: Dutch Advertising Board rules that there is no such thing as “green” cruises

A life-size hashtag #SaveTheSea on the side of their cruise ship and claims that liquefied natural gas (LNG) is the "cleanest" fuel. We filed a legal complaint against MSC Cruises in relation to these greenwashing claims in its "For a greater beauty"-campaign, which was rolled-out in more than 30 countries. 


The Dutch Advertising Board agreed with us and ruled that MSC Cruises misled customers about the (negative) climate impact of cruising. 


For more information, read here →


RTL Nieuws: 'Rotterdam port emissions 3.5 times higher than the Netherlands as a whole'

The greenhouse gas emissions from fossil fuel activities in the port of Rotterdam are 3.5 times greater than the total emissions of the Netherlands. This is evident from research by CE Delft, commissioned by Advocates for the Future and Friends of XR. Read the full story →

de Volkskrant: Legal NGO launches offense against Rotterdam port, ‘worse than Schiphol and Tata’

Advocates for the Future demands that the Port of Rotterdam reduce emissions from fossil activities. According to the legal NGO, the port is a much bigger polluter than the big emitters Schiphol and Tata. Read the full story →

Reuters: Dutch advertising board finds against MSC Cruise in greenwashing complaint

Sustainability claims by MSC Cruise, including that it targets "net zero by 2050" do not meet standards, the Dutch advertising board found on Wednesday in one of the first decisions against a cruise operator following a greenwashing complaint. Read the full story →